01 July 2008

Weeks 5-7: E-Pod Internship

With weeks 5-7 of the internship under wraps, and week 8 half done because of the holiday (4th of July), things at Epic have begun to slow down.  I'm still working on the two different street teams.  The Dedicated Crew seems to be going strong!  People are writing in almost every day to tell about the flyers they are handing out, the shows they are going to, etc.  They seem stoked.  We sent them a package which included stickers, a "mix-tape" CD, and some other goodies.  Package two will include more of the same and some I (heart) DC t-shirts.  The team is really into spreading good music and promoting whatever we give them.  On my end, this team has been kind of slow lately because we're just watching it grow, responding to emails, etc.  Other than cutting and copying from handbills, I haven't done a lot with this project lately.  

The street team for The White Tie Affair, via the management website of FanCorps, is interesting. The team sat stagnant for some time and nothing much was done.  The fans didn't have a lot of communication or information regarding what they were suppose to do, how to promote the band, etc.  Since Ryan and I have taken over the team , we've been trying to regroup everyone and re-energize them!  It's been hard.  We have seen record growth for membership over the past month, but people don't tend to do much once they join.  Part of our job is to send out "orders" each week that encourage promotion of the band in some way. We've also begun sending out emails to the team in hopes that some more communication from NYC will help get them motivated.  In the meantime, profiles have been checked and those members that have been inactive or have never logged in are being deleted.  We want the team to be as streamlined and productive as possible... unfortunately, this means cutting out those who haven't been involved.  Once the membership has been whittled down to those who actually want to help, then we might move to a model more similar to the Dedicated Crew for a more interactive experience.  Maybe that will help!  We're definitely trying to find news ways to excite and motivate.

Other than that, things have been pretty slow.  Not a ton of work, but I guess that happens when you're interning.  Because of that, we may start doing similar work for a new artist named Lenka. (Check her out!) 

More to come soon... It's hard to believe but I head back to Miami 3 weeks from today.  The weeks have flown and it seems like my time in NYC will be done before I know it.

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